Smokey John’s BBQ

Smokey John’s BBQ in Dallas is a legacy-driven neighborhood institution—rooted in family, community, and decades of cultural relevance—where the experience is defined as much by its history as it is by its food.

Through Restaurant Recovery, Todd Graves helped reframe the brand and space with a renewed sense of clarity and momentum—introducing updated interiors, stronger visual storytelling, and operational shifts that transformed the restaurant into a more visible, takeout-driven, and community-connected experience while preserving its original spirit.

Role: Creative Director & Designer